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★★★★★ 5.0



Sell my wine / whisky in 3 easy steps

Request a valuation

There are several methods to obtain a wine valuation: you can use our instant wine valuation form, quickly upload your wine list, or WhatsApp us.

Collection or transfer

Whether your collection is stored at home, in a bonded warehouse, or abroad, we have a logistics solution to guarantee a smooth send off.

Get paid

We offer the quickest payment terms in the market, ensuring immediate payment once we have received and verified the stock.

Free, zero-obligation wine valuations.

The London Wine Cellar is committed to continually investing in & improving on it processes, raising the industry bar when it comes to safely selling fine wine and spirits.

Free collection

Free Collection

98% of collections in 2023 were free worldwide.



Fully insured in transit & in-situ.


Same-day payment available.

Sell Wine Online

Sell your fine wine effortlessly with The London Wine Cellar.

The London Wine Cellar specialise in valuing and purchasing fine wine collections.  We are delighted to buy Under-bond and Duty-paid wines ranging from a single special bottle to multi £million portfolios. 

We will either present you with an immediate cash offer giving you the opportunity to sell your fine wines for a net sum instantly. Or if we feel a broking strategy could enhance your sale value, we are well equipped to recommend this path.

With world-wide collections and home visits available, join the thousands of people each year who choose to sell their fine wine collections through The London Wine Cellar today.

WhatsApp Valuation

Send photos of your wine to The London Wine Cellar via WhatsApp and a member of our team will get back to you.

Take some photos of your wines or wine list on your mobile

WhatsApp your photos to us on
+44 7920442230

Receive your free comprehensive wine valuation

Sell your whisky in just a few clicks with The London Wine Cellar

Sell Whisky Online

We make selling your whisky simple by offering competitive cash offers without hidden fees or commissions, ensuring that you achieve a great price without the hassle or uncertainty of an auction.

Typically, we will offer an immediate cash price, backed up by our price match guarantee. But if we feel a broking strategy could enhance your sale value, we are well equipped to recommend this path with state-of-the-art photo studios and wide-reaching, pro-active marketing.

Predominantly we buy bottles, but we are also excited to hear from you if you are selling a cask of whisky.

We offer same-day payment for whisky dropped into our London Warehouse and next-day payment for whisky that is collected. 

Best Price Guaranteed

At The London Wine Cellar, we understand the importance of thorough research before selling your fine wine or whisky. That’s why we stand by our price match guarantee for all wine valuations, ensuring you receive the best possible offer. If you’ve found a higher quote elsewhere,  provided it’s comparable, our experienced buyers will be delighted to match it. We aim to transparently explain market realities, using data to clarify any disparities in auction or broking prices. This price security, coupled with our outstanding logistics and payment terms is part of our constant drive to ensure the best possible experience when selling fine wine and whisky.

What our customers say
I had an original 12 x 1989 Haut Brion to sell. Went out to 3 wine brokers. The London Wine Cellar came up with the best price straight away - no further haggling required. Cash payment made to my bank account immediately on transfer of the wine. What more could you ask for? Great price, excellent service! Highly recommend.Thomas Daly
Excellent service from Will and the team at London Wine Cellar. I was kept informed of the process from transfer of bonded wine through to payment. Highly recommended.James Mettam
Excellent service, process of selling my Whisky was completed from beginning to end within a week. Great comms throughout and clear instructions. Very impressed.Jon Sandall
Excellent service from Price, Packaging and payment. Smooth as silk and really nice to deal with. I got a very fair price and immediate payment.Ken Gold
Top experience selling our fine wine. Easy to deal with, super friendly, quick quotations and hassle-free collection. We've been dealing with London Wine Cellar a few times now, and it's always been a great pleasure.Ronny Wilbald

A warehouse worthy of its wines

After 10 years’ growing the business, we decided it was the time to build our own warehouse. Situated in Crouch End, North London, we are now in complete control of the incoming stock, meaning quick condition reports, perfect cellar conditions, and total security for your bottles.

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